Job shadowing a pilates instructor

February 19, 2009 by Leslie Braverman · 1 Comment 

This was emailed to us, but we thought others might be interested!

My name is Hannah Walker and I’m a high school Junior interested in talking with you about teaching, your training, and your experiences owning a studio, to find out a little more about working as a Pilates instructor.

I am planning on coming to your studio for my Pilates certification and would like to learn more about your instructors as well as your thoughts on the STOTT PILATES method versus other teaching styles.

A little background about myself. I was a serious ballet dancer from age 4 until 15 and discovered Pilates through my dance studios. I stopped dancing ballet but have enjoyed taking some modern classes since then and I still continue with Pilates at Pilates Plus Northwest as well as Gyrotonic and Gyrokinesis at Center Gyrotonic. My objective is to obtain my Pilates certification before I graduate high school, and eventually obtain my Gyrotonic and Gyrokinesis certifications as well.

I know you are very busy, and don’t always have the time to meet with people. I thought that perhaps it would be more convenient if I emailed you some of my questions, and you can get back to me at your leisure.

1. What is your typical day like?

2. How has your other job experience or education helped you in your teaching?

3. What are some of the challenges you face as an instructor and business owner?

4. Why did you personally choose STOTT PILATES over another form of training?

5. Are there ever full-time positions available, with benefits like health insurance?

6. How competitive is it to find full-time work in Pilates and what is your experience with typical income for Pilates instructors?

7. What do you look for in new employees and what sets those people apart?

8. What type of college degree do you feel would enhance working in Pilates? Are business courses helpful?

9. What do you find to be the best way to build your client base? Are your new clients primarily referrals?

Thanks so much for taking the time to answer these questions.
Hannah

Response from Leslie Braverman:

Hi Hannah:

Thanks so much for your interest in STOTT PILATES and for contacting us. I am happy to answer your questions, and I can also sit down with you at some point if you still have more. Overall, I have found pilates to be a wonderful career choice. I even wrote a blog about that in August entitled My Career in Pilates. After many years of dancing, I felt it was a great way to pass on much of the knowledge I had gained about movement and help others to learn how to acquire strength, control and awareness of their body.

Anyway, here are my answers to your questions:

For me, a typical day at Pacific NW Pilates consists of arriving about fifteen minutes prior to the first lesson, speaking with Carole (our manager) about anything that is going on at the studio and then beginning to teach. Usually, I will begin teaching at about 9am, for 3-4 one-hour sessions. Then, I will take a 45 minute to one-hour break (in which I eat and simultaneously answer email), and then I go back to teaching another 3-4 hours until about 4pm or 5pm, depending on the day. Because I am also one of the owners of Pacific NW Pilates, I have other responsibilities; I really enjoy the balance between teaching and running the studio, but I know that many instructors just prefer coming in and working with clients.

Being a professional dancer definitely helped me become a STOTT PILATES Instructor and a STOTT PILATES Instructor Trainer. As a dancer, you don’t receive formal training in anatomy or physiology, so it was interesting for me to learn about the human body informed by my dancing; I already felt I intuitively understood many technical things about movement that I had never been able to put into words, so gaining a formal education of these subjects was fascinating and very rewarding.

One of the biggest challenges for me as a pilates instructor and business owner has been to be able to balance work and my own needs outside of the studio. As a teacher, you have to give so much energy to other people that it is very easy to feel drained after a long day. On top of it, I think, any business owner will tell you that “the work never ends.” So, one of my biggest challenges has been to be able to keep balance and perspective on work so that I can leave the studio behind me at home and really decompress in order to return the next day fully present.

Actually, I didn’t choose STOTT PILATES, it chose me, and I am feel very fortunate about that. I decided to begin taking pilates classes after acquiring a dance injury (a stress fracture to my left tibia) that wouldn’t heal. It is a long story, but, in essence, I ended up missing nearly a year of my dance career while I was at Oregon Ballet Theatre. During that time, one of my co-workers (another dancer) suggested that I go with her to do pilates. The instructor had also been a dancer and she was a certified STOTT PILATES Instructor Trainer. Well, I had studied pilates in New York City many years before, so this particular style was unfamiliar to me, but as soon as we started going to classes, I fell in love it. I especially liked how anatomically- based it was. My teacher had been educated to work with injuries, and she worked very specifically with me on my imbalances and weaknesses; I began to realize that many of which may have instigated my injury. After I finally returned to dancing after being off for months, I was shocked at the amount of strength and over-all control I had gained. Even my co-workers were amazed.

It is difficult to find positions available that offer full-time work and benefits for pilates teaching only. Typically, in the United States, pilates instructors are self-employed. Nevertheless, those jobs do exist. At large gyms, clubs or resorts, you can find salaried or set hourly positions like this. Sometimes workers have multiple roles to acquire this employee status. For example, you may be a pilates instructor at a large gym and also do personal training or administrative work. At any rate, I think one of the benefits of pilates is that it can be taught in your own home. Because the equipment and initial investment is relatively low, compared to many start up businesses, a certified instructor can do really well. Also, many studios rent space and equipment to certified pilates instructors to run their own business within.

Depending on where you live, pilates can be very competitive or relatively unknown. Certainly, it is more popular than ten years ago, but that can also work to a new instructors advantage; the public does not need to be educated about what pilates is or its benefits like teachers had to do a decade ago. I think an instructor that is considering a career in pilates should do some homework about the region that they intend to work in prior to acquiring their certification. He or she should look seriously that the region’s demographics and if it can support a teacher. Also, I have seen excellent pilates teachers thrive in areas that are not typically supportive of a business like pilates, but because of the individual’s personality, talents and skills as a teacher he or she excels anyway.

Income varies widely depending on the region in which you live. An instructor that I know in Los Angeles makes over $80,000 per year. She doesn’t work at a studio but instead has built a business catering to the affluent people in that region. She requires her students to purchase STOTT PILATES equipment, and she teaches them in their homes. She is an excellent instructor and uses word-of-mouth referrals to gain new students.

I am not sure that this same kind of business could thrive in a city the size of Portland. There are people in this city with this same level of affluence, but compared to population there are fewer. Also, the Portland mind-set is completely different than L.A.

In a city like Portland, an excellent, hard-working, full time teacher (30-35 hours per week) can probably earn about $45,000-$60,000 per year, depending on their circumstances (if they are a business owner and how many hours they work.)

I think an Exercise Science Degree could be helpful to someone interested in pursuing a career in pilates. In fact, I have met many college students getting a degree in Exercise Science or Physical Therapy pursue the pilates training as a means to be employed while in school. Because of the ability to have a flexible schedule and be self-employed as a pilates instructor, it is a great job option that is complementary to their academic pursuits.
Business courses are definitely helpful to individuals considering opening a studio.

Yes, word-of-mouth referrals are the primary way that we acquire new students. Initially, when we opened our studio, we had to invest money into print advertising, conventions, and offer ongoing specials and discounts etc. After about four years in business, we found that most of our clients were finding us through referrals and on the internet. After seven years, we discontinued all of our print advertising. Having excellent instructors and keeping our clientele happy has been the best way to build loyalty and a consistently positive reputation in our area.

Thanks, again, Hannah, for contacting us. I wish you the best of luck, and I look forward to meeting you one day.

Thanks much,
Leslie

When is massage a necessity, not just an indulgence?

January 25, 2009 by Jean Leavenworth · 3 Comments 

I don’t know anyone who doesn’t like a good massage, but most of the people I know, including myself, only get an occasional massage–either when things are really out of wack, or if someone gives us a gift certificate or something like that. As a pilates instructor, I work with muscle imbalances all the time and I am highly aware when someone has an abnormal degree of myofascial tightness. I can devise and teach a lot of exercises that will help to create more mobility and muscle balance, but I often advise clients to seek out additional body care to address these specific issues and resolve them more quickly. But do I follow my own advice? Rarely!

This weekend, I treated myself to a great massage with a couple of friends. It was designed to be a treat for a friend who has had some serious health issues, but I realized about half way through the massage, how much my body needed this. Places that are chronically tight, become less proprioceptive. The body shuts down some of the feedback mechanisms otherwise we would be bombarded with pain messages throughout the day. As this area becomes less “aware”, it also becomes less “intelligent”. It doesn’t move as well as it should because we have shut off communication to those tight spots. What a good massage does, is bring much needed stimulation and blood flow to these affected muscles. The massage will also help to lengthen and stretch the tight areas and restore a better range of motion to those muscle groups. Suddenly we are able to move with more freedom and control and we wonder why we don’t do this more often!

I can’t afford to get a massage every week or even every month, but I do resolve to get one more often. It’s not a luxury–it’s a necessity!

A slice of pilates heaven in Puyallup, Washington

January 11, 2009 by Leslie Braverman · 2 Comments 

Just spent the weekend in Puyallup, Washington (just outside Tacoma) teaching a STOTT PILATES level one Barrels Module at lovely Studio Malulani www.studiomalulani.com

Because of the flooding on I-5, I had to fly to Seattle and then drive south to the studio. Of course, the second I arrived, all signs of stress disappeared as I was warmly received by Johnette Schiesz, the owner of Studio Malulani, a STOTT PILATES instructor and Reiki practitioner. The studio is like a slice of pilates heaven.

The girls learned all the essential and intermediate level one barrel work this weekend, and they did beautifully. Each year, Studio Malulani hosts Pacific NW Pilates to teach one or two courses or workshops. In fact, the studio has already trained about ten students to become STOTT PILATES instructors. This spring Melanie will be going there in July to teach the STOTT PILATES Injuries and Special Populations course- I’m jealous!